Mutual Action Plans
Differentiate the buying experience
Mutual Action Plans are a proven way for sellers to collaborate with prospect buying committees. They help differentiate the buying experience and improve sales performance. At Boxxstep we decided to take MAPs to the next level.
Buying committees are bombarded with quality content from many vendors, they then spend about as much time deconflicting all of this information as they do meeting with the vendors. What they really need is the right content at the right time for the job or task in hand.