Forget Mutual Action Plans
Think Outcome Enablement Plans
A good Mutual Action Plan is a great way for sales teams to collaborate with their prospect buying committees through the deciding and buying. At Boxxstep we’ve taken them to the next level with our Outcome Enablement Plans.
Buying committees are bombarded with quality content from many vendors, they then spend about as much time deconflicting all of this information as they do meeting with the vendors. What they really need is the right content at the right time for the job or task in hand.